Prophet of Innovation
Having read this book, one sentence came to mind: While business leaders plan for eternal life, markets are a brutal destructor of firms!
DIG news and blogs
Research news and blogposts from DIG and the HUB.
Ikea tops Swedish innovation index
For the second year in row, Ikea is ranked as Sweden's most innovative company.
NHH will conduct research on the consequences of the coronavirus for working life
The Norwegian School of Economics will receive NOK four million from the Research Council of Norway to conduct research on how COVID-19 affects companies’ knowledge competence and their new digital everyday life.
Reframing service innovation
The Covid - 19 crisis created a completely new context for service innovation beyond anything in the extant research according to Heinonen and Strandvik from Hanken FI
People in motion are more easily persuaded
Consumers’ decision-making is very different now as compared to how it was only a decade ago. Not only has the smartphone, new technologies, the climate crisis and recently, COVID-19, dramatically changed our shopping habits, but we also make decisions in a different way than before.
Books to teach you something new
Professor and influencer Adam Grant, organizational psychologist at Wharton, presents his favorite new releases this fall. His favorites are about building careers and companies, rebuilding our lives and our institutions, entertainment and much more.
DIG Launch replay
If you couldn't watch the DIG launch event live, be sure to check out the recording of the event.
Elements of AI
NHH’s research partner Norwegian Open AI Lab at NTNU, offers a free online artificial intelligence course “Elements of AI” in Norway. We hope you’d like to join the AI challenge, or “KI-løftet” in Norwegian.
Strategies during crises
10 years ago, Professor Lasse Lien and Ass. Professor Eirik Sjåholm Knudsen studied the Financial Crisis and its effects on businesses and investment behavior. What did they learn then and how can that knowledge inform and guide leaders during the Corona Crisis?
A book review
Do you need to better understand how to manage, transform, grow and control your business in an area of virtually unbounded potential impact? Please read book review written by Professor Tor W. Andreassen.
Innovations during sky fall
Professor Tor W. Andreassen talks about innovation during Skyfall at Oslo Business Forums webinar «Innovation & Growth During Crisis, Friday 27 March. Feel free to listen and learn from his presentation.
Virtual reality through the customer journey: Framework and propositions
While virtual reality’s importance is increasingly recognized in marketing, its role in the customer journey remains nebulous. Read more in Hollebeek, Clark, Andreassen, Sigurdsson and Smiths new paper.
Highly Commended paper award
The Hub@NHH manager Professor Tor W. Andreassen has together with his co-authors Benoit, Klose, Wirtz and Keiningham received the Highly Commended Paper Award 2019 for the article “Bridging the data divide between practitioners and academics: Approaches to collaborating better to leverage each other’s resources”.
Digital transformation is not as risky as you think
The decision to make changes to an existing business model can be a major source of concern for top-management of a company. How to navigate this change process successfully?
Developing digital business opportunities: What digital companies do differently
What do “digitally transformed” companies know about the future that other companies do not? 13 key dynamic capabilities for successful data-driven companies seem to be essential for digital success.
Congratulations to the NII 2019 winners
In early February NHH launched NII- The Norwegian Innovation Index 2019 results and honoured the winners in different categories.
Keynote at Christian party’s national convention
On 26 January 2020 the Norwegian Christian party KrF held they annual national convention. Professor Tor W Andreassen was the invited keynote speaker: “What will digitization require of us?”
New researcher at the Hub
Postodoctoral fellow Nhat Quang Le is the latest addition to the faculty at the Hub@NHH. He is interviewed by Professor Tor W Andreassen.
The Innovation Index
15th November we welcomed Associate Professor Robert Ciuchita from Hanken School of Economics in Finland to NHH. Professor Ciuchita is associate with CERS Center for Relationship Marketing and Service Management at Hanken.
Bridging the data divide between practitioners and academics
Approaches to collaborating better to leverage each other’s resources.
Podkast om netthandel og butikkdød
Professor Tor W. Andreassen er blant gjestene i nyeste episode av Ateas podkast «Teknologi. Av og for mennesker».
NAIL Business at NHH
NHH Norwegian School of Economics is a new partner of Norwegian Open AI Lab (NAIL) at Norway’s Technical University (NTNU).
Andreassen with Keynote at The American Innovation Conference
Professor Tor Wallin Andreassen was the keynote speaker at the American Innovation Conference in New York early October.
CSI partner Posten the most innovative Norwegian company in 2018
CSI congratulates Posten as the most innovative Norwegian company in 2018, awarded by Innovasjonsmagasinet 2019 – 2020, followed by former CSI partner DnB in 2nd and CSI partner Telenor in 10th.
How AI will change business
How are AI systems being applied in the world of business and how will the field develop over the coming years?
What does your time-use say about you? The symbolic value of consumer choices
Traditionally, consumer research has focused on the symbolic value of products. New research now turns attention to the symbolic value of time.
Is the earth flat? When it comes to brand emotions, not quite yet
Companies should account for the social orientation of brand emotions and advertising context in order to build optimal brand equity in East Asian markets.
Service Innovation For Sustainable Business
Service innovation is a concept that, for the last decade, has received increased attention both among academics as well as practitioners. Service innovation is, however, a multi fragmented concept, which often induces confusion. The main purpose of the book is to discuss and explain what service innovation is, based on contemporary research.
Digital Transformation Requires Business Model Innovation
Digitalization and the use of new technologies can be a powerful force of disruption in many (traditional) industries as new companies enter with faster and better business models. The journey to digital transformation requires the comprehensive reimagining and reinvention of incumbents’ business models.
NII wins ISSIP award
The Norwegian Innovation Index, developed by CSI, have won the 2019 ISSIP Distinguished Recognition Award.
Innovation 2019 Reflections and Visions
10 April The Research Council of Norway (RCN) hosted the final CSI conference marking the end of an eight year’s research project on service innovation research.
What’s wrong with Apple?
The value of a firm is reflected in anticipated future earnings. Apple’s customers are not as excited as they used to be and the share value is dropping.
Can customer experiences threaten profitability?
Leaders assume that customer experience and profitability have a strong and positive relationship, but the evidence tells a different story. This was the topic for a recent seminar with CSI researchers and several partners.
CSI researcher was part of PhD committee at Hasselt University
CSI-researcher, Professor Tor W Andreassen was part of the dissertation committee when Oana Pop defended her thesis at Hasselt university.
From cash to cashless
Methods of payment have changed over the years. From bartering via cash to electronic payment. In a digital world, will cash disappear? Read new blog post by Tor Walin Andreassen.