Retail Therapy: Rethinking Shopping Experiences Through the Lens of Well-Being
How do retail experiences influence customers' psychological well-being? A recent study led by Magne Angelshaug and Tor W. Andreassen, seeks to answer this question.
How do retail experiences influence customers' psychological well-being? A recent study led by Magne Angelshaug and Tor W. Andreassen, seeks to answer this question.
Magne S. Angelshaug disputerer for PhD-graden ved NHH 28. januar 2022 med avhandlingen «Business Model Innovation: The Role of the Top Management’s Composition, Cognition, and Knowledge Sourcing Strategy».