Beyond the Algorithm: AI as a Business and Organizational Challenge
Artificial Intelligence (AI) is often framed as a technical phenomenon—a matter of algorithms, data pipelines, and computing power. But this framing tells only part of the story.
Professor Bram Timmermans
- Bram.Timmermans@nhh.no
- Telephone
- +47 55 95 95 34
- Department
- Strategy and Management
- Centre
- STOP Digital Innovation for Growth
- Office
- D325
- Expertise
- Innovation and Entrepreneurship Skill-relatedness Human-Capital Labour mobility Industrial Dynamics
BIO
Bram Timmermans (01.10.1981) is a professor at the Department of Strategy and Management. Before joining NHH, Bram worked in the Norwegian institute sector as senior researcher at Agderforsknings’s Innovation Department and as associate professor in innovation studies at Aalborg University.
Bram obtained a PhD in the economics of innovation from Aalborg University and received a MSc. in Innovation, Knowledge and Economic Dynamics from Aalborg University (2007) and a MSc. in Economic Geography (2004) at the University of Utrecht.
His main research interest lies within the field of innovation and entrepreneurship, new venture team development and performance, labor mobility, team mobility, strategic human resource development, employee diversity, organization theory, relatedness and related variety, and industrial dynamics.
Selected publications
| Author(s) | Title | Publisher |
|---|---|---|
| Fitjar, Rune Dahl; Timmermans, Bram | Knowledge Bases and Relatedness: A Study of Labour Mobility in Norwegian Regions | New Avenues for Regional Innovation Systems - Theoretical Advances, Empirical Cases and Policy Lessons; page 149 - 171; 2018 |
| Bublitz, Elisabeth; Nielsen, Kristian; Noseleit, Florian; Timmermans, Bram | Entrepreneurship, human capital, and labor demand: A story of signaling and matching | Industrial and Corporate Change Volume 27 (2); page 269 - 287; 2018 |
| Marx, Matt; Timmermans, Bram | Hiring Molecules, Not Atoms: Comobility and Wages | Organization science Volume 28 (6); page 1115 - 1133; 2017 |
| Fitjar, Rune Dahl; Timmermans, Bram | Oppstartsbedrifter skaper ikke flest jobber | Dagens næringsliv; 2017 |
| Harutyunyan, Tatevik; Timmermans, Bram; Frederiksen, Lars | Outside board director experience and the growth of new ventures | Journal of Business Venturing (0 pages); 2025 |
| Giones Valls, Ferran; Shankar, Raj K.; Smith, Sheryl Winston; Garcia-Herrera, Cristobal; Timmermans, Bram | Introduction to special issue on corporate and startup collaborations in an age of disruption: looking beyond the dyad | Industry and Innovation Volume 31 (5); page 533 - 543; 2024 |
| Holm, Jacob Rubæk; Nielsen, Kristian; Timmermans, Bram | Bureaucracy, work organization, and the transition to entrepreneurship | Small Business Economics; page 1 - 17; 2024 |
| Lien, Lasse B.; Timmermans, Bram | Crisis-induced innovation and crisis-induced innovators | Industry and Innovation (0 pages); 2023 |
Dissemination
Global Turbulence and Europe’s AI Response
We are witnessing an era of rapid and far-reaching global change—geopolitical tensions are rising, trade relations are being reshaped, and power balances are constantly in flux.
AI for business and society – AIBS
Just over a year ago, the Norwegian government and the Research Council of Norway launched an AI research initiative by inviting proposals for national AI research centers, with a total budget of 1 billion NOK.
Supporting innovation in the Bergen Region
The Bergen Chamber of Commerce is stepping up its commitment to entrepreneurship and innovation by establishing a new expert group for entrepreneurship.
WE DON'T UNDERSTAND THE IMPLICATIONS OF ARTIFICIAL INTELLIGENCE
When it comes to artificial intelligence, we develop solutions that we don’t fully understand, and so we don’t understand their implications. Consequently, we also don’t understand what ethical dilemmas may arise.
Learning from each other's crisis management
Don't fear doomsday, but invest in innovation before a crisis hits, says Professor Bram Timmermans. Handling external shocks was the topic when NHH and Telenor invited to "The HUB Summit".
Wants to modernise Norwegian food production
Marius Bratsberg has attended the Norwegian School of Entrepreneurship at NHH and learnt simple measures that can make or break an idea.
The oil industry emptied the market of talent
‘It appears that the Norwegian oil and gas industry have snapped up all the talent from related industries, at the same time as putting their salaries under pressure,’ says researcher Bram Timmermans at NHH.
– Discover your inner entrepreneur
The Research Council of Norway provides one million kroner for a good business idea. NHH researcher Bram Timmermans has the following message to the students: – Discover your inner entrepreneur and apply for funding, he says.
Students from all over the world to NHH summer school
Bergen – known for its dubious rainfall records – still manage to be a very pleasant place to stay during summer. At least when you have joined NHH Summer School: Just have a look at the course on social entrepreneurship!
From self-employed to employer
Hiring a first employee is an important milestone for entrepreneurs.