Publications

Publications

Master Theses

Authors Title Publication

Isabella Rosa Katharina Heigl and Leonor Silva Rodrigues Pais Antunes

How green are we thinking? The influence of levels of processing on consumers evaluations of green products

NHH Brage (2019)

Julie Sofie Pehrson and Astrid Holm Risan

Addressing femininity in green consumption : an experimental study on how degrees of feminine communication affect purchase intention for green products

NHH Brage (2019)

Ingvild Haukø Haugum and Monika Solheim

Fungerer femininitet som en potensiell barriere på grønn konsumentatferd? En eksperimentell studie av hvordan femininitet påvirker preferanse av miljøvennlige produkter

NHH Brage (2019)

Ellen Elisabeth Bjorvatn and Åsta Nordeng Bjarnadottir

Does eco-friendliness come at the expense of quality? An experimental study on how green product attributes affect quality and preference for eco-friendly products

NHH Brage (2018)

Siri Rygh Jerndahl and Synne Helletun Næss

Addressing gender differences in green consumption. Does communication of effectiveness make a difference?

NHH Brage (2018)

Sindre Lysø and Vilde Hexeberg

Grønn kundeatferd og emballasjefri matvarehandel. Drivere og barrierer for sirkulære forretningsmodeller i matvarehandelen

NHH Brage (2018)

Sondre Handeland and Jørgen Vara Skogholt

Betyr miljøvennlighet lavere kvalitet? En eksperimentell studie av forbrukeres valg og holdninger til grønne produktattributter

NHH Brage (2018)

Selected Publications

Authors Title Publication

Siv Skard, Sveinung Jørgensen and Lars Jacob Tynes Pedersen

When is Sustainability a Liability, and When Is It an Asset? Quality Inferences for Core and Peripheral Attributes

Journal of Business Ethics (2020)

Trond Døskeland and Lars Jacob Tynes Pedersen

Does Wealth Matter for Responsible Investment? Experimental Evidence on the Weighing of Financial and Moral Arguments

Business & Society (2019)

Hussnain Bashir, Sveinung Jørgensen, Lars Jacob Tynes Pedersen and Siv Skard

Experimenting with sustainable business models in fast moving consumer goods

Science Direct
(2020)

Lars Jacob Tynes Pedersen and Sveinung Jørgensen

RESTART Sustainable Business Model Innovation

Palgrave Macmillan (2018)

Trond Døskeland and Lars Jacob Tynes Pedersen

Investing with Brain or Heart? A Field Experiment on Responsible Investment

Management Science (2016)

Siv Skard and Helge Thorbjørnsen

Is Publicity Always Better than Advertising? The Role of Brand Reputation in Communicating Corporate Social Responsibility

Journal of Business Ethics (2014)