In today's business landscape, computer-based tools have become indispensable for professionals. And at the heart of all of these applications lie algorithms - systematic sets of instructions that are aimed at solving computational problems. This course equips its participants with the ability to identify computational problems, and design and implement efficient algorithms to solve them.
The intertwining of algorithms and programming within the business realm is evident across various domains. For instance:
- In finance, the utilization of advanced algorithms has led to the emergence of high-frequency trading, revolutionizing market dynamics.
- Modern data analysts are tasked with processing vast volumes of data to extract actionable insights crucial for informed decision-making.
- Blockchain technology facilitates the creation of smart contracts, leveraging computer programs to automate transactions involving digital assets.
- Network analysis is used to detect large-scale fraud.
Across these scenarios, a common thread emerges: the identification of a problem, the design of an algorithm to address it, and the delivery of solutions through software implementations. While a solid business background is essential for defining objectives, a nuanced understanding of the power of algorithms and programming is equally vital to design software that solves the task at hand.
This course provides business students with a basic understanding of the technical aspects underlying digital innovation by teaching:
- The fundamentals of programming using Python, one of the most widely used programming languages at the moment.
- The ability to detect computational problems hidden in various scenarios.
- The conceptual tools to design and implement efficient algorithms to solve basic computational problems related to networks and data.
This will further empower the participants to collaborate effectively with computer science professionals and engineers, actively contributing to the development of innovative digital products in business and economics contexts, and beyond.