The Department of Professional and Intercultural Communication has the pleasure to invite you to a guest lecture by Anne Hamby, Professor of Marketing at Boise State University. In her talk, "What Stories Do—and What Storytelling Does to Us?", Professor Hamby will present her research on storytelling in business settings.
Storytelling is increasingly relevant across disciplines at NHH. As AI and new technologies transform how information is generated and processed, uniquely human capabilities such as communication, creativity, ethical judgment, empathy, and collaboration become even more important.
A critical skill is, as stated in NHH’s strategic priorities for 2026-2029, the ability to translate data and complex information into meaningful stories that support understanding, create engagement, and informs sound, responsible decision-making.
Join us on Monday, August 31st to learn more about storytelling in business!