Denis Utochkin

PhD Candidate Denis Utochkin

+47 55 95 91 62
Strategy and Management


Denis Utochkin is a PhD Research Scholar at the Department of Strategy and Management. He holds a master’s degree from the Norwegian School of Economics and a bachelor’s degree from Saint Petersburg State University.
In his current project, Denis studies the intersection of consumption, culture, and politics in video games communities on Reddit.
His methodological toolbox includes network analysis, natural language processing, machine learning, and digital ethnography.

GDPR notice with more information about his project 

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Selected publications

Author(s) Title Publisher
Utochkin, Denis; Belik, Ivan Analyzing eWOM on Large Social Media Platforms Advances in Consumer Research Volume 49; page 443 - 444; 2021
Drozdova, Natalia; Utochkin, Denis; Kleppe, Ingeborg Astrid Web 2.0: Online Communities Or Bla-Bla Land? Advances in Consumer Research Volume 45; page 415 - 418; 2018
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