Chatbots make even VIPs feel like “just another customer”
Chatbots save time and money, but elite customers hate them — not because they fail, but because they flatten status. New NHH research explains why.
Assistant Professor Jareef Bin Martuza
- Jareef.Martuza@nhh.no
- Telephone
- +47 55 95 91 92
- Department
- Strategy and Management
- Office
- D319
I study the good and bad things we do to ourselves, others, and the environment. My research has been accepted for publication in the Personality and Social Psychology Bulletin and Social Psychological and Personality Science. You can find most of my working papers on orcid.org
Dissemination
We lie for those who are like us
Three experiments with more than 5,000 participants show that people are willing to cheat if it benefits their group — even when they gain nothing themselves.
Essays in Moral Decisions
On Thursday 12 September 2024 Jareef Bin Martuza will hold a trial lecture on a prescribed topic and defend his thesis for the PhD degree at NHH.