Line Lervik-Olsen

Adjunct Professor Line Lervik-Olsen

E-mail
Line.Lervik-Olsen@nhh.no
Department
Strategy and Management
Centre
Digital Transformation Hub
Expertise
Marketing and Brand Management

Selected publications

Author(s) Title Publisher
Caruelle, Delphine Sylvie Sophie; Shams, Poja; Gustafsson, Anders; Lervik-Olsen, Line Affective Computing in Marketing: Practical Implications and Research Opportunities Afforded by Emotionally Intelligent Machines Marketing letters; 2022
Kurtmollaiev, Seidali; Lervik-Olsen, Line; Andreassen, Tor W. Hvordan balansere mellom digitale og sosiale innovasjoner Magma - Tidsskrift for økonomi og ledelse (06); page 107 - 116; 2021
van Riel, Allard C. R.; Andreassen, Tor W.; Lervik-Olsen, Line; Zhang, Lu; Mithas, Sunil; Heinonen, Kristina A customer-centric five actor model for sustainability and service innovation Journal of Business Research Volume 136; page 389 - 401; 2021
Caruelle, Delphine; Gustafsson, Anders; Shams, Poja; Lervik-Olsen, Line The use of electrodermal activity (EDA) measurement to understand consumer emotions – A literature review and a call for action Journal of Business Research Volume 104 (November (11)); page 146 - 160; 2019
More publications in Cristin