MBM428 Product Development and Design
Examples of topics are Product development processes, Success factors for product development teams, Product platforms and -modules, Management of product development processes, Visual design (Product form and aesthetics), Open innovation, Customer involvement, Green innovation and design.
The course also has a particular focus on product development as part of a business model innovation logic.
The course will be held digitally spring 2021.
Knowledge - the candidate
- has advanced knowledge of theoretical perspectives relevant for the course (please see topics)
- understands and can apply the relevant theories for the course (please see topics)
- demonstrates a critical and reflective understanding of the relevant theories (please see topics)
Skills - the candidate
- is able to write a course paper
- can competently work in groups
- is able to make (digital) presentations
General competence - the candidate
- is able to apply product development theories for managerial purposes (course paper)
- can plan and manage product development projects in an organization
- can discuss product development issues with other professional product developers
Lectures: The opening lecture will be a digital lecture. Thereafter, student groups will be supervised digitally. You work in a group in this course (same group throughout the course). Group size should be between 4 - 6 students (exceptions can be made).
Flipped classroom: The course is organized as a flipped classroom. I expect students to prepare for each of the group sessions (lectures) on the specified curriculum. This means that the students read a few articles on a topic. In addition, full text lecture notes will be available to clarify and explain the main topics in the articles.
Course paper: You will be working on the course paper (in group) - guided by the course responsible - throughout the course. The course responsible will meet with each of the groups once a week to supervise the course paper. Also, the groups will get written feed-back three times on the course paper during the course.
Requirements for course approval
Digital group presentation of course paper (Approved / Not approved)
Course paper (in Groups): 100%
Group size for course paper should be between 4 - 6 students (exceptions can be made).
Grading scale A - F.
A complete list of readings (articles) will be available in due time prior to the course.
- ECTS Credits
- Teaching language
Spring. Offered spring 2021.
Professor Herbjørn Nysveen, Department of Strategy and Management.