Product Development and Design

MBM428 Product Development and Design

Autumn 2021

  • Topics

    Examples of topics are Product development processes, Success factors for product development teams, Product platforms and -modules, Management of product development processes, Visual design (Product form and aesthetics), Open innovation, Customer involvement, Green innovation and design.

    The course also has a particular focus on product development as part of a business model innovation logic.

    The course will be held digitally spring 2021.

  • Learning outcome

    Knowledge - the candidate

    • has advanced knowledge of theoretical perspectives relevant for the course (please see topics)
    • understands and can apply the relevant theories for the course (please see topics)
    • demonstrates a critical and reflective understanding of the relevant theories (please see topics)

    Skills - the candidate

    • is able to write a course paper
    • can competently work in groups
    • is able to make (digital) presentations

    General competence - the candidate

    • is able to apply product development theories for managerial purposes (course paper)
    • can plan and manage product development projects in an organization
    • can discuss product development issues with other professional product developers

  • Teaching

    Lectures: The opening lecture will be a digital lecture. Thereafter, student groups will be supervised digitally. You work in a group in this course (same group throughout the course). Group size should be between 4 - 6 students (exceptions can be made).

    Flipped classroom: The course is organized as a flipped classroom. I expect students to prepare for each of the group sessions (lectures) on the specified curriculum. This means that the students read a few articles on a topic. In addition, full text lecture notes will be available to clarify and explain the main topics in the articles.

    Course paper: You will be working on the course paper (in group) - guided by the course responsible - throughout the course. The course responsible will meet with each of the groups once a week to supervise the course paper. Also, the groups will get written feed-back three times on the course paper during the course.

  • Required prerequisites


  • Requirements for course approval

    Digital group presentation of course paper (Approved / Not approved)

  • Assessment

    Course paper (in Groups): 100%

    Group size for course paper should be between 4 - 6 students (exceptions can be made).

  • Grading Scale

    Grading scale A - F.

  • Computer tools


  • Literature

    A complete list of readings (articles) will be available in due time prior to the course.


ECTS Credits
Teaching language

Spring. Offered spring 2021.

Course responsible

Professor Herbjørn Nysveen, Department of Strategy and Management.