Catching customers’ voice in innovations

Mark you calendar. Registration will be available one month before the event


When so many innovation ideas and entrepreneurs flop in the market, could one reason be that firms and start-ups fail to early include the customer in the equation? In this webinar we will hear from voices who feel passionate about customers, who have developed a methodology for successfully bringing ideas to market, and who look to the horizon to detect changes in customers’ needs and desires as input to innovations.