Proactively enhanced real options

Jostein Tvedt

Abstract

The seminar will discuss two recent papers (one in JIBS and one unpublished) that develop the concept of proactively enhanced real options (PRO), i.e. tailoring the features of future flexibility – conditional on enhancement costs. The PRO framework suggests that strategic proactivity in shaping future responsiveness can, under the right conditions, reverse the traditional real options’ “value-of-waiting” prediction. The concept is illustrated by cases from the maritime industry.

Proactive investments in switching-flexibility and the value of agility in international business