Digital Upskilling with L'Oreal

Marketing has not been what it was 10 years ago (or even 5 for that matter). It’s time to get digitally upskilled and be bold about your digital skills. L’Oréal has developed in conjunction with General Assembly a digital assessment that covers important skills needed to support a digital marketing campaign.

During this skill seminar, our UK CMO will upskill you in six important digital marketing topics in order to be ready to take the Digital Marketing Level 1 (DM1). The test will assess your basic proficiency across six key areas in digital marketing: digital advertising, direct marketing, content marketing, mobile marketing, social and multichannel.

What’s in it for you?

The DM1 will allow you to reveal your digital strengths and take the opportunity to build new digital skills.

The DM1 is not L’Oréal specific: you may leverage your DM1 score on your résumé as proof of your digital competencies.

Excited and want to hear more? Check out L'Oreal's tutorial

If you would like to sign up, please send an email with your CV to by 09.00 on Monday, 7 October 2019. Since we're looking for talent, students with relevant profiles will be prioritized.