Research news and blogposts from DIG.
‘An amazing day of dialogue, discussions and knowledge sharing between academia and our partners and members from business and government’, says Tor W. Andreassen, director of the research center Digital Innovation for Sustainable Growth.
DIG Fellowship is an honorary position at the research center Digital Innovation for Sustainable Growth at Norwegian School of Economics. The fellowship was announced as part of The HUB Summit 2021 on November 4.
NHH’s new AI-server that is made available to the DIG center, is NHH’s first Deep Learning-capable platform, poised to enable researchers and DIG partners to develop AI-driven insights into digital transformation.
How does a traditional service provider like Posten continue to be relevant in a time where users are increasingly digital and demands higher speed and efficiency? By combining traditional services with digital innovation of course.
Coop announces four scholarships in connection with their partnership with the DIG project "Best in Retail".
Why are some services and technologies widely adopted, while others fail epically? DIG Professor Helge Thorbjørnsen is curious about how new digital services influence the cognition, affect and decisions of humans.
DIG's strategy for 2021-2023 is now published. The goal remains: to become Norway’s leading research centre on digital transformation and innovation for sustainable growth.
Service dominates the latest of Shugan’s Top 20 Marketing Meta Journal ranking. DIG researcher and co-authors ranked 11th.
While governments, citizens, and investors are increasing their ESG focus, companies are failing according to customers.
Beyond a conceptual model, this empirical study shows that innovations in social and environmental dimensions drive customer loyalty to the brands.
If we are to succeed in strengthening our national innovation rate, we must increase Norwegian leaders’ will and courage to lead innovation processes in the context of challenging changes. But which innovation leadership competencies do they need to develop?
Virtual reality can influence consumer behavior in powerful ways; however, less is known about the how and why.
Are ecosystems a useful concept in the world of business, or should they be consigned to the dustbin of history like so many forgotten buzzwords of bygone eras?
Have you ever wondered how to kick off your team? Setting the stage for great performance might not be as complicated as you believe. The recipe: Discuss expectations and make a team charter.
"When services make up 80% of most modern economies’ GDP, we need to see and measure value creation through new lenses" says DIG Professor Tor W. Andreassen.
People are more negative about renting an Airbnb home if the landlord comes from a minority group according to a new DIG publication. The discrimination disappears if the host has received top marks from other tenants.
To survive and thrive, organizations have to balance many conflicting demands. What theories can help us to understand this complex and intricate balancing act?
Technologically driven change, particularly in well-established firms, is not actually (just) about the tech. It requires a serious look in the mirror to find out whether this new company profile ‘is still us’? And if it isn’t, how can managers and staff make their peace with, move on and rewire.
For 40 years “The Shareholder-first” doctrine has prevailed. Has it worked? What annual return on invested capital have the shareholders had in the period where they were “the chosen ones” compared to a period where they were not?
Working in a team is not always easy. It did not get any easier after we were not allowed to meet face to face. But what does research tell us about digital teamwork that can help us in the ongoing corona pandemic?
What causes disruption? And more importantly: how can your business deal with disruption? Undoubtedly complicated and increasingly relevant questions for all businesses.
This book on how AI is creating the era of empathy, discusses among others, how AI is embracing analytical and intuitive tasks, examines how management and consumer behavior are impacted by AI and the moral, ethical and governance implications of The Feeling Economy.
Customers are the company's only natural source for funding. The mantra is quality-goods and services for money! Increasingly, customers are investors who invest in companies based on their sustainability goals. The emerging mantra is sustainability for money!
To know what to innovate, you have to know something about services!
Does digitalization make competitive advantage more or less sustainable?
DIG’s Professor Tor W. Andreassen represents NHH as the only Norwegian business school in a prestigious alliance of European universities. ENGAGE.EU opens a unique opportunity to educate and inspire a new generation of citizens who will contribute to making Europe a global referent in how to tackle societal challenges.
Access to capital and competence are two main obstacles to creating growth in new businesses in Norway. What should be done to give growth companies a greater chance of success?
Among the GAFA companies (Google, Amazon, Facebook, and Apple), a war is now being fought between Mark Zuckerberg, Facebook, and Tim Cook, Apple, which in the worst-case scenario could lead to Facebook leaving the market. This is a war where Goliath (Apple) is fighting Goliath (Facebook) on behalf of David (the customers).
Moving from a strategic decision to executing on that new strategy is a significant challenge for most companies. Anecdotal evidence suggests that 50%-90% of strategic decisions made are never implemented. What makes it so difficult to implement strategy?
The Corona pandemic has accelerated our digital habits, which most people have now embraced. However, have we - and especially the retail trade - realized that this also will change our city centers?
What characterizes the companies that are top of their innovation class and what can other companies do to get there?
The Digital Transformation HUB and DIG-partner Bekk, are delighted to present a 2 hour webinar featuring sustainable innovation strategies based on findings from the Norwegian Innovation Index 2020.
DIG partner Telenor Research team have analyzed and reflected on the year that passed, in order to predict what’s to come in five tech trends that will shape 2021.
We wish all friends all the best for the holidays and the new year!
With a unique year and a demanding pre-Christmas situation, 2020 is still a year with several exciting companies that have gone public in the USA.
What distinguishes innovations from inventions? With the Innovation Index and a research collaboration between leading business schools, NHH has laid the foundation for an international database for comparison between industries and companies.
How can businesses create good user experiences? And how can we be less product and more service-oriented in our thinking? We investigate these issues in this episode of 'Ledertaffel', NHH's very own leadership podcast.
DIG researchers book recommendations: Great books to read and happy Christmas!
What does it take to succeed with change projects? And must all organizations now become agile, digital, and ambidextrous to succeed? In this episode of 'Ledertaffel', NHH's very own leadership podcast, we invite two experts to help answer these questions.
What can business leaders learn from military leadership? This episode of 'Ledertaffel', NHH's very own leadership podcast, provides some answers.
Are you interested in the economic impact of digital and AI, in particular on jobs? Read how Michael Osborne is highlighting the vulnerability of many jobs to automation in the next couple of decades.
Norway is facing the next wave of digitalization. New solutions can be developed in private and public sectors such as health, environment, transport, production, security and more. In this video course, learn about the next hallmark of digitization; the interconnection of the digital and physical worlds (in Norwegian) by Dr. Frank Elter, Telenor / NHH.
DIG congratulates Professor Tor W. Andreassen and his co-writers with the Highly Commended Paper Award 2020 for the article “Bridging the data-divide between practitioners and academics: approaches to collaborating better to leverage each other’s resources’.
Digital ecosystems are the talk of the town these days. But what are they, really? How do they create value? Why and when do they outperform integrated systems or open markets? In this video (in Norwegian) professor Lasse B. Lien explains the basics of digital ecosystems.
On 5 November, we held our latest RaCE the SUN event, in cooperation with the student committee at NHH and Deloitte.
Approaches to collaborating better to leverage each other’s resources.
Artificial intelligent (AI) will be an important technology for society, companies, employees, and customers/citizen. But where do we stand on AI in the Nordic?
Listen to the Secretary of Higher Education Mr. Henrik Asheim’s appreciated and inspiring opening remark.
On 30 October, NHH Norwegian School of Economics and Telenor (as founding partner) launched The Digital Transformation HUB@NHH (The HUB@NHH).
While the pandemic with its impact on mobility, social distancing, and change of social interaction, is a “Black swan” that no one could predict, technology is an area most service researchers and managers has neglected for too long.
Inequality is skyrocketing while climate change threatens to destabilize the entire economy.
Will mobile network operators continue to thrive in 2030? Or will they simply Rest in Peace – being taken over by others?
What do you do when a major client wants you do deliver a full-scale leadership development program to support their digital transformation? And what if they also want you to develop it all in just a few months, adapted to the challenges that COVID represents?
How Keynes came to realize that imperialism promoted inequality rather than spreading humanitarian values. See the review written by Tor W. Andreassen
Having read this book, one sentence came to mind: While business leaders plan for eternal life, markets are a brutal destructor of firms!
For the second year in row, Ikea is ranked as Sweden's most innovative company.
The Norwegian School of Economics will receive NOK four million from the Research Council of Norway to conduct research on how COVID-19 affects companies’ knowledge competence and their new digital everyday life.
The Covid - 19 crisis created a completely new context for service innovation beyond anything in the extant research according to Heinonen and Strandvik from Hanken FI
Consumers’ decision-making is very different now as compared to how it was only a decade ago. Not only has the smartphone, new technologies, the climate crisis and recently, COVID-19, dramatically changed our shopping habits, but we also make decisions in a different way than before.
Professor and influencer Adam Grant, organizational psychologist at Wharton, presents his favorite new releases this fall. His favorites are about building careers and companies, rebuilding our lives and our institutions, entertainment and much more.
If you couldn't watch the DIG launch event live, be sure to check out the recording of the event.
Corporations and industries must shift the capitalist paradigm from maximizing shareholder value to a stakeholder perspective.
Will jobs for humans follow the same path that jobs for horses did in the early 20th century?
The HUB has partnered with Open Innovation Lab of Norway – a community of global experts and Norway’s leading network for professionals focusing on innovation and growth.
Postdoc Le Quang’s book recommendation gives concrete ideas about how machine learning techniques and deep learning algorithms are applied in real-world situations.
NHH’s research partner Norwegian Open AI Lab at NTNU, offers a free online artificial intelligence course “Elements of AI” in Norway. We hope you’d like to join the AI challenge, or “KI-løftet” in Norwegian.
10 years ago, Professor Lasse Lien and Ass. Professor Eirik Sjåholm Knudsen studied the Financial Crisis and its effects on businesses and investment behavior. What did they learn then and how can that knowledge inform and guide leaders during the Corona Crisis?
Do you need to better understand how to manage, transform, grow and control your business in an area of virtually unbounded potential impact? Please read book review written by Professor Tor W. Andreassen.
Professor Tor W. Andreassen talks about innovation during Skyfall at Oslo Business Forums webinar «Innovation & Growth During Crisis, Friday 27 March. Feel free to listen and learn from his presentation.
While virtual reality’s importance is increasingly recognized in marketing, its role in the customer journey remains nebulous. Read more in Hollebeek, Clark, Andreassen, Sigurdsson and Smiths new paper.
The Hub@NHH manager Professor Tor W. Andreassen has together with his co-authors Benoit, Klose, Wirtz and Keiningham received the Highly Commended Paper Award 2019 for the article “Bridging the data divide between practitioners and academics: Approaches to collaborating better to leverage each other’s resources”.
The decision to make changes to an existing business model can be a major source of concern for top-management of a company. How to navigate this change process successfully?
What do “digitally transformed” companies know about the future that other companies do not? 13 key dynamic capabilities for successful data-driven companies seem to be essential for digital success.
In early February NHH launched NII- The Norwegian Innovation Index 2019 results and honoured the winners in different categories.
On 26 January 2020 the Norwegian Christian party KrF held they annual national convention. Professor Tor W Andreassen was the invited keynote speaker: “What will digitization require of us?”
Postodoctoral fellow Nhat Quang Le is the latest addition to the faculty at the Hub@NHH. He is interviewed by Professor Tor W Andreassen.
15th November we welcomed Associate Professor Robert Ciuchita from Hanken School of Economics in Finland to NHH. Professor Ciuchita is associate with CERS Center for Relationship Marketing and Service Management at Hanken.
Approaches to collaborating better to leverage each other’s resources.
Professor Tor W. Andreassen er blant gjestene i nyeste episode av Ateas podkast «Teknologi. Av og for mennesker».
NHH Norwegian School of Economics is a new partner of Norwegian Open AI Lab (NAIL) at Norway’s Technical University (NTNU).
Professor Tor Wallin Andreassen was the keynote speaker at the American Innovation Conference in New York early October.
CSI congratulates Posten as the most innovative Norwegian company in 2018, awarded by Innovasjonsmagasinet 2019 – 2020, followed by former CSI partner DnB in 2nd and CSI partner Telenor in 10th.
How are AI systems being applied in the world of business and how will the field develop over the coming years?
Traditionally, consumer research has focused on the symbolic value of products. New research now turns attention to the symbolic value of time.
Companies should account for the social orientation of brand emotions and advertising context in order to build optimal brand equity in East Asian markets.
Service innovation is a concept that, for the last decade, has received increased attention both among academics as well as practitioners. Service innovation is, however, a multi fragmented concept, which often induces confusion. The main purpose of the book is to discuss and explain what service innovation is, based on contemporary research.
Digitalization and the use of new technologies can be a powerful force of disruption in many (traditional) industries as new companies enter with faster and better business models. The journey to digital transformation requires the comprehensive reimagining and reinvention of incumbents’ business models.
The Norwegian Innovation Index, developed by CSI, have won the 2019 ISSIP Distinguished Recognition Award.
10 April The Research Council of Norway (RCN) hosted the final CSI conference marking the end of an eight year’s research project on service innovation research.
The value of a firm is reflected in anticipated future earnings. Apple’s customers are not as excited as they used to be and the share value is dropping.
Leaders assume that customer experience and profitability have a strong and positive relationship, but the evidence tells a different story. This was the topic for a recent seminar with CSI researchers and several partners.
CSI-researcher, Professor Tor W Andreassen was part of the dissertation committee when Oana Pop defended her thesis at Hasselt university.
Methods of payment have changed over the years. From bartering via cash to electronic payment. In a digital world, will cash disappear? Read new blog post by Tor Walin Andreassen.
