East Asian Culture and Communication (Expired)

FSK10 East Asian Culture and Communication (Expired)

Spring 2024

  • Topics

    This course provides basic knowledge of issues relevant for understanding Chinese and Japanese

    business culture and communication. It covers culture spesific themes such as: uchi and soto (cf.

    hierarchy), mianzi (face), guanxi (cf. relationships), honne and tatemae (cf. indirectness). It also

    encourages critical reflection on one's own cultural values and on existing theories and concepts within the

    field of intercultural business communication.

  • Learning outcome

    Upon successful completion of the course, the students have acquired the following:


    • understand similarities and differences in Western and East Asian attitudes, norms, and values directing daily life and business practices.
    • knowledge of relevant theories related to intercultural business communication


    • able to reflect on the values underlying behaviour and communication in East Asia with special reference to Japan and China.
    • able to critically assess the theories related to intercultural business communication

    General competence:

    • improved soft skills to work in East Asian settings
    • improved critical thinking

  • Teaching

    Group discussions, case studies, field work, and presentations. The course requires the students' active participation.

  • Compulsory Activity

    Attendance is mandatory for 75 % of the lectures.

    Two group presentations of the field work results in class: 1) preliminary findings, 2) final analysis

    Discussion of another group's presentation

  • Assessment

    Portfolio assessment consisting of: 1) an individual reflection paper, and 2) a group report based on fieldwork. One grade is given for the portfolio. The entire portfolio must be completed in the teaching semester.

  • Grading Scale

    A - F

  • Computer tools


  • Literature

    A selection of book chapters and articles will be made available on Canvas/Leganto.


ECTS Credits
Teaching language


Course responsible

Annelise Ly (main course responsible) & Kristin Rygg, Department of professional and intercultural communication (FSK)