Courses in Marketing and Brand Management minor before autumn 2022

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Courses in Marketing and Brand Management minor before autumn 2022

To take Marketing and Brand Management as a minor, you need 22.5 ECTS from the profile’s portfolio of courses.

MBM - Minor in Marketing and Brand Management

Electives

Code Name Stp Semester
MBM400A MBM400AResearch for Brand Decisions 7.5 Spring
MBM430 MBM430Global Business Venturing (expired) 7.5
BAN420 BAN420Introduction to R 2.5 Autumn
BUS446 BUS446Sustainable Business Models 7.5 Autumn Spring
INB423 INB423International Marketing (new course code: MBM435) 7.5
MBM401B MBM401BConsumer Behaviour 7.5 Autumn
MBM433 MBM433Customer Analytics in a Digital World 7.5 Spring
MBM435 MBM435International Marketing 7.5 Autumn
MBM436 MBM436Strategic Marketing Analytics for Digital Businesses 7.5 Spring
NBD406 NBD406Strategic Entrepreneurship 7.5 Autumn
MBM402B MBM402BBrand Management 7.5 Autumn
STR402A STR402AMethodology for Master Thesis 7.5 Autumn Spring
MBM424 MBM424Market Communication Effectiveness 7.5 Spring
NBD409 NBD409Value-creation by Design (not offered) 7.5 Spring
MBM432 MBM432Sustainable marketing 7.5 Spring
MBM428 MBM428Product Development and Design 7.5 Spring
MBM431 MBM431Commercialization of Innovations 7.5 Autumn
ECN402 ECN402Econometrics 7.5 Autumn Spring
STR404 STR404Strategic Analysis 7.5 Autumn
BAN401 BAN401Applied Programming and Data Analysis for Business 7.5 Autumn
STR421 STR421Competitive Strategy 7.5 Spring
ECN421 ECN421Behavioral Economics 7.5 Autumn Spring
ETI450 ETI450Corporate Social Responsibility 7.5 Spring