Natalia Mæhle

Natalia Mæhle

Institutt
Strategi og ledelse

Utvalgte publikasjoner

Forfatter(e) Tittel Utgiver
Hauge, Elisabeth S.; Kyllingstad, Nina; Mæhle, Natalia; Schulze-Krogh, Ann Camilla Developing cross-industry innovation capability: regional drivers and indicators within firms European Planning Studies Volum 25 (3); side 388 - 405; 2017
Kavaliova, Maya; Virjee, Farzad; Mæhle, Natalia; Kleppe, Ingeborg Astrid Crowdsourcing Innovation and Product Development: Gamification as a Motivational Driver. Cogent Business & Management Volum 3 (1); 2016
Presi, Caterina; Mæhle, Natalia; Kleppe, Ingeborg Astrid Brand selfies: consumer experiences and marketplace conversations European Journal of Marketing Volum 50 (9-10); side 1814 - 1834; 2016
Mæhle, Natalia; Iversen, Nina Marianne; Hem, Leif Egil; Otnes, Cele Exploring consumer preferences for hedonic and utilitarian food attributes British Food Journal Volum 117 (12); side 3039 - 3063; 2015
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