Applied research

Applied research

  • TRYG: BEHAVIORAL ECONOMICS AND INSURANCE

    TRYG: BEHAVIORAL ECONOMICS AND INSURANCE

    TRYG: BEHAVIORAL ECONOMICS AND INSURANCE

    The project is a collaboration with the insurance company Tryg on fraudulent behavior. The project involves both an online experiment as well as a field experiment and evaluates the extent of fraudulent behavior in the population as a whole and investigates how to minimize such behavior among Tryg’s own customers through communication-nudges

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  • NAV: PLANS AND REMINDERS

    NAV: PLANS AND REMINDERS

    NAV: PLANS AND REMINDERS

    Can unemployed youth be nudged to action by formulating their own plan about how to organize their lives? In collaboration with NAV, we carried out an experiment with 740 individuals to see if nudges and reminders could have an impact on training and employment.

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  • TELENOR: FAIRNESS AND PRIVACY IN PERSONALIZED OFFERINGS

    TELENOR: FAIRNESS AND PRIVACY IN PERSONALIZED OFFERINGS

    TELENOR: FAIRNESS AND PRIVACY IN PERSONALIZED OFFERINGS

    Personalized offerings will be an important strategy for attracting customers in the coming years. A key question is how firms can use information about individual customers in order to tailor their offers to personal characteristics. Despite its pivotal role in business development, little is known about how costumers perceive personalized offers and how personalization can be used most effectively. This project aims to reduce this knowledge gap by conducting ground-breaking experimental research on the perceived fairness of personalized offerings and costumers’ views on privacy. 

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  • SBANKEN: NUDGE FOR FINANCIAL CONSOLIDATION

    SBANKEN: NUDGE FOR FINANCIAL CONSOLIDATION

    SBANKEN: NUDGE FOR FINANCIAL CONSOLIDATION

    This project is a collaboration with the leading Norwegian on-line bank Sbanken on refinancing of consumer loans. It is designed as a large-scale field experiment involving more than 40 000 of Sbanken’s own customers, where we investigate the impact of communication-nudges on financial decisions. 

    Key lessons: Keep it simple!

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