The role of consumer identity in access-based consumption
On 15 May 2024 Katrine Berg Nødtvedt will hold a trial lecture on a prescribed topic and defend her thesis for the PhD degree at NHH.
PhD Candidate Katrine Berg Nødtvedt
- Katrine.Nodtvedt@nhh.no
- Telephone
- +47 55 95 97 28
- Department
- Strategy and Management
- Office
- D321
- Expertise
- Behavioural economics Consumer Behavior Social Psychology
bio
Katrine Berg Nødtvedt is a psychologist and PhD Research Scholar at the Department of Strategy and Management at the Norwegian School of Economics. She was trained as a psychologist at the University of Bergen, where she completed her degree in 2016. She is interested in environmental and pro-social behavior, and her PhD research explores how consumers respond to nontraditional models of consumption within the sharing economy.
Selected publications
| Author(s) | Title | Publisher |
|---|---|---|
| Ay, Fehime Ceren; Berge, Joel; Nødtvedt, Katrine Berg | Strategic curiosity: An experimental study of curiosity and dishonesty | Journal of Economic Behavior and Organization Volume 217; page 287 - 297; 2023 |
| Nødtvedt, Katrine Berg; Sjåstad, Hallgeir; Skard, Siv E. Rosendahl; Thorbjørnsen, Helge; Van Bavel, Jay J. | Racial bias in the sharing economy and the role of trust and self-congruence | Journal of experimental psychology. Applied Volume 27 (3); page 508 - 528; 2021 |
| Nødtvedt, Katrine Berg | Hva motiverer til bruk av delingstjenester? : | Magma forskning og viten Volume 21 (8); page 18 - 26; 2018 |
Dissemination
Rent it, don’t regret it!
In the age of the sharing economy, consumers are increasingly being offered access instead of ownership.